暨南学报(哲学社会科学版)

作者：卓今

单位：湖南省社会科学院文学研究所研究员,文学博士。

关键词：艺术生产,文学阐释学,艺术审美,经典化,大众文艺

基金：国家社会科学基金重大项目“改革开放40年文学理论学术史研究与文献整理”(批准号:19ZDA262)。

信息时代文艺经典化已经变成了一个经济学问题。首先,在生产环节,文艺生产的社会必要劳动时间与“泛经典”化之间存在着很深的关联,文艺作品的商品属性更加突出,形成规模量产与优质作品生产的悖论。其次,在传播和消费环节,利用人工智能(AI)推送——互联网基于一种算法导向的信息推荐技术,造成“尖叫效应”和“信息茧房”的叠加,使得“最优作品”埋没,“次优作品”突显。最后,通过现象学观察和认识论角度对这一问题进行深度探索,某种看起来严重退化的文艺形式,通常都起于民间,紧贴时代,服务于大众。艺术作品的存在方式为其存在的本质,即艺术品被经验多少便存在多少,绝大多数接受者选择一种较为轻松和容易的方式,文艺经典化的“次优主义”在信息时代成为必然现象。"/>template{display:none;}.mag-rich-xref-fn { cursor: pointer;}//长视频$(document).ready(function(){if($("#showLongArticleVideo") && $("#showLongArticleVideo").length && $("#showLongArticleVideo").length>0){mag_ajax_update({ele_id:'showLongArticleVideo',url:mag_currentQikanUrl() + "/CN/article/showLongArticleVideo.do?id="+$("#articleId").val()});}});$(document).ready(function(){window.metaData = {"journal":{"issn":"1000-5072","qiKanMingCheng_CN":"暨南学报（哲学社会科学版）","id":2,"qiKanMingCheng_EN":"Jinan Journal"},"fundList_cn":["国家社会科学基金重大项目“改革开放40年文学理论学术史研究与文献整理”(批准号:19ZDA262)。"],"article":{"keywordList_cn":["大众文艺","经典化","文学阐释学","艺术审美","艺术生产"],"juan":"42","zhaiyao_cn":"信息时代文艺经典化已经变成了一个经济学问题。首先,在生产环节,文艺生产的社会必要劳动时间与“泛经典”化之间存在着很深的关联,文艺作品的商品属性更加突出,形成规模量产与优质作品生产的悖论。其次,在传播和消费环节,利用人工智能(AI)推送——互联网基于一种算法导向的信息推荐技术,造成“尖叫效应”和“信息茧房”的叠加,使得“最优作品”埋没,“次优作品”突显。最后,通过现象学观察和认识论角度对这一问题进行深度探索,某种看起来严重退化的文艺形式,通常都起于民间,紧贴时代,服务于大众。艺术作品的存在方式为其存在的本质,即艺术品被经验多少便存在多少,绝大多数接受者选择一种较为轻松和容易的方式,文艺经典化的“次优主义”在信息时代成为必然现象。","endNoteUrl_en":"https://jnxb.jnu.edu.cn/skb/EN/article/getTxtFile.do?fileType=EndNote&id=6516","reference":"","bibtexUrl_cn":"https://jnxb.jnu.edu.cn/skb/CN/article/getTxtFile.do?fileType=BibTeX&id=6516","abstractUrl_en":"https://jnxb.jnu.edu.cn/skb/EN/Y2020/V42/I12/25","qi":"12","id":6516,"nian":2020,"bianHao":"2020-12-25","zuoZheEn_L":"ZUO Jin","juanUrl_en":"https://jnxb.jnu.edu.cn/skb/EN/Y2020","shouCiFaBuRiQi":"2020-12-23","qiShiYe":"25","qiUrl_cn":"https://jnxb.jnu.edu.cn/skb/CN/Y2020/V42/I12","lanMu_cn":"文学","pdfSize":"1340","zuoZhe_CN":"卓今","risUrl_cn":"https://jnxb.jnu.edu.cn/skb/CN/article/getTxtFile.do?fileType=Ris&id=6516","title_cn":"信息时代文艺经典化的“次优主义”","jieShuYe":"34","keywordList_en":["artistic aesthetics","artistic production","canonization","literary hermeneutics","the mass of literature and art"],"endNoteUrl_cn":"https://jnxb.jnu.edu.cn/skb/CN/article/getTxtFile.do?fileType=EndNote&id=6516","zhaiyao_en":"The canonization of literature and art has become a problem of economics in the information age. First of all, in the production link, socially necessary labor time of literary and artistic production is deeply related to “pan-canonization”, which highlights the commodity attribute of literary works, resulting in a paradox between large-scale mass production and high-quality works production. Secondly, in the communication and consumption links, artificial intelligence (AI) is used for advertisement—an algorithm-based Internet information recommendation technology, causing the superposition of “scream effect” and “information cocoon room”, so that “optimal works” are buried and “sub-optimal works” are highlighted. Finally, in the perspectives of phenomenological observation and epistemology, a deep exploration is carried out on the question. A form of literature and art that seems to be seriously degraded, usually originates in folk, closes to time and serves the public. The way of existence of art works is the essence of its existence, that is, the works of art exist as much as they are experienced. 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来源：2020年第12期

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